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What makes you unique? Can you tell stories like these?

October 17, 2016 by Casey Hart

What makes you unique?  If your business does the same thing as your competition does, you’ll probably end up competing on price.  And that never pays. Marketing’s job is to give consumers the information they … Read more

On Hold Contract problems: What you don’t see can hurt you!

October 3, 2016 by Casey Hart

You just signed your on hold contract.  You know that every business puts callers on hold, and you’re no different.  The solution is simple: when you do actually put callers on hold, give them something … Read more

What is Licensed Music? And does it really matter to me?

September 26, 2016 by Casey Hart

What is licensed music, and why do you have to use it? Good question.  I’m not a lawyer (boilerplate disclaimer: consult your lawyer for the legal details of using music legally!) but I’ve been asked … Read more

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