When someone calls your business and gets put on hold, what do they hear? Silence? Elevator music? Or… a powerful marketing message that turns a routine call into a revenue opportunity? Every call that your business receives is an opportunity…if you make the most of them. But What are on hold messages? Find out now.
What are on hold Messages?
Messages on Hold are customized audio recordings that play while callers are on hold or being transferred. But they’re more than just background noise—they’re one of the most overlooked tools in your marketing toolbox.
Why Advertising on hold Works
Let’s face it: people hate being on hold. But what if you could use that time to:
– Introduce your products or services
– Answer frequently asked questions\Promote seasonal specials or new offerings
– Reinforce your brand’s professionalism and credibility
Instead of a caller thinking, “Why am I waiting?” they’re thinking, “I didn’t know they did that!”—and that’s a game-changer.
How Messages On Hold Help Your Business
Whether you’re a dental office, auto repair shop, law firm, or resort, every phone call is a touchpoint that shapes how people see your business.
Here’s what messages on hold can do for you:
✅ Reduce hang-ups
✅ Improve caller satisfaction
✅ Increase sales and bookings
✅ Promote underused or overlooked services
✅ Build trust and professionalism
Who Uses Messages On Hold?
Businesses of all sizes. From solo entrepreneurs to enterprise-level contact centers, if your business uses a phone, messages on hold can help you sound better and sell smarter.
Some examples:
– A spa upsells gift cards and memberships
– A law office explains what practice areas they handle
– A dealership promotes seasonal service specials
– A hotel highlights amenities and event space
It’s your marketing message—delivered at just the right moment.
What Makes a Great Message On Hold?
It’s not just about reading your brochure into a microphone. Effective messages are
1. Strategically planned
2. Focused on your goals and your customers’ needs
3. Custom written just for your specific business
4. Voiced by talented narrators
5. Set to appropriate background music
6. Updated regularly to stay fresh and relevant
At Informer Messages, we make it easy. From brainstorming and scriptwriting to recording and integrating with your phone system—we handle it all.
Getting Started Is Easy
If you’ve never used messages on hold before, we’ll guide you every step of the way. If you’ve had them before but they’re out of date or poorly done, we’ll help you upgrade to something that actually works.
All you need is:
– A phone system that allows on-hold audio (like any VoIP system)
– A few minutes to talk about your business
– A desire to sound more professional and sell more over the phone
The Bottom Line
Messages on hold aren’t just “nice to have”—they’re a proven, professional, and affordable way to turn hold time into prime time.
📞 Your phones are already ringing. Let’s make them work harder.
Ready to get started? Contact us now at (800) 862-8896, or click here to email us.