As the real estate market continues to grow with “a robust demand and a corresponding growth in supply,” according to economists, buyers will increasingly need real estate agents for help with selling their old home and finding new home. While it’s good news that 88% of buyers purchase a home through a Realtor, the bad news is there are a lot of real estate professionals out there – 1.1 million per the National Association of Realtors membership. To succeed you need the most effective real estate marketing tools.
Find Customers with Real Estate Marketing Tools
The real estate industry works largely on word of mouth. Friends and family give referrals to buyers and sellers about Realtors they’ve used. And Realtors receive referrals from current and past clients, friends and family, and business acquaintances. But just because a lot of your business comes from referrals that doesn’t mean you shouldn’t use other tools to market your business. The right real estate marketing tools can help you win new clients.
Real Estate Marketing Tools Can Help You Build Customer Trust
Not only do real estate marketing tools help you make connections and acquire new clients, they help you distinguish yourself from your competitors and build trust with your clients. After all, people want to do business with people that they like, know and trust. To gain this trust, you have to use the right real estate marketing tools to communicate your skills, experience, qualifications and sales successes. Plus, marketing tools will help you continue to build client relationships that will foster future referrals.
Educate Callers with On Hold Messages: They’re real estate marketing tools that work
Informer Messages is one targeted real estate marketing tool that can help you start conversations about the most important ways you can help clients. With Informer Messages on Hold, you can educate prospects and customers by providing information on:
- The areas you focus on
- Open houses you’re having.
- The buying and selling processes.
- Tips for first-time home buyers.
- Tips on preparing a home for sale.
- Inspections and insurance.
- Home financing.
Informer Messages work for real estate agencies – big or small, enabling you to deliver the right information to your prospects and customers. What Real Estate Marketing Tools work best for you? Here’s one to think about.
Call 800-862-8896 for a free 15-minute coaching session to learn how Informer Messages can you find clients and differentiate your real estate agency from the competition.