Physical Therapy Practice Marketing
With an aging population, weekend warriors, and extreme sports kids, Physical Therapy Practice Marketing has the potential to attract more patients every day. Unlike most advertising and marketing, Informer Messages on hold deliver your message to your target market: the people who need you and are interested enough to pick up the phone to call you. They help you educate your caller while you sound more professional.
Tips on Physical Therapy Practice Marketing
What’s your approach to growing your PT Practice? Simply relying on physician referrals? Or “word of mouth” to spread the word about how you can help? Physical Therapy is “proactive” healing: you don’t let patients just wait to get better. You take a “hands on” approach that really works.
This same proactive philosophy can be applied to your marketing, to help you increase new patient consults, continuing programs, and helping every patient better. With more PT practices opening, and franchises and chains taking away market share, this is the time to make your practice successful.
Marketing is more than advertising: it’s educating potential patients about the value of physical therapy, and about how your professionals have helped patients achieve the best results. Many patients don’t understand how how the right physical therapist can make a real difference in their recovery from injury or surgery. The population is aging, and at the same time we’re more active than ever. Focusing your promotional efforts on these two ideas, and how you can help both groups live healthier more active lives helps them, while helping grow your practice with more new and returning patients.
For more tips on how Informer Messages on hold can help strengthen your physical practice marketing, call for a free 15 minute one-on-one session with one of our marketing pros: there’s no better therapy! Call (800) 862-8896.
Physical Therapy Practice Marketing can work for you!