On Hold Recordings for Medical Practices in New York can be one of your most useful marketing tools. Why? Your medical practice isn’t advertising to tell everyone in your area about all your different specialties, and what makes you different from your competition. So how can you tell them? How can they know to choose you?
On Hold Recordings for Medical Practices in New York
Marketing is important for your practice to succeed, even for medical professionals. Well known author Philip Kotler defines marketing as “the science and art of exploring, creating, and delivering value to satisfy the needs of a market.” But how do you do this in a medical environment?
On hold messages are one of the easiest ways to deliver a message to your current and future patients. You know that
- everyone who calls your office is either a patient or potential patient
- they’re looking for help, so they’re hoping for information
- your office can be very busy at times…or all the time.
AT&T research shows that up to 69% of telephone calls to a business (like your practice)
are asked to “please hold.”
The time that your telephone callers now spend…that they waste…on hold is an opportunity to deliver helpful information to your telephone callers. After all, what do your callers listen to while on hold? Maybe its just music. Many sit in “dead silence.”
Messages on hold
Every time your phone rings, it’s someone looking for help. Telephone callers are searching for information and about the help they need.
What would you like callers to know about your practice?
New Yorkers are impatient. They don’t like to wait. In fact, in Manhattan 45% of telephone callers will “hang up” within 40 seconds if they’re not being helped. And almost a third of them won’t call back again. So they’re lost.
Medical Practice Messages on hold
What would you like patients (and future ones) to know about how you can help them?
Medical practice messages on hold give you a new opportunity to educate New Yorkers about your background and your experience, to educate them about your specialties, and more of the ways that you help patients.
How to use messages on hold
The Informer has worked with medical practices nationwide, from one doctor offices on Long Island, to multi-provider practices in New York City, to hospitals on Staten Island. We provide a complete service that get you the results you want.
- Analyze your call flow to understand who is calling, and why
- Create a unique strategy to help you achieve more
- Write a script focused on your callers’ needs
- Provide a broadcast quality recording that works on your telephone system
- Coordinate with your phone service to load it onto your phones
- Keep your messages up to date with regular “check ups” if desired.
Still have questions about how they can work? Click here for answers to Frequently Asked Questions
What’s your plan to attract new patients, and help existing patients in new ways?
Why not find out about the Medical Marketing Tool that’s proven effective at delivering your unique message to your patients, every time the phone rings. Click Here for Learn about how Informer Messages can help you.
Or why not give us a call? In New York, call (212) 355-6980. In Westchester or Rockland Counties, throughout New York State and Nationwide call (800) 862-8896.
