Messages on hold in Danbury help businesses like yours every day. But you’re probably just using the “default” music on hold that your VoIP Telephone Service puts on everyone’s phones. Or worse, dead silence. Have you ever thought of these 3 ways that on hold messages can help you?
On Hold Messages in Danbury: 3 advantages you don’t want to miss
You work hard (and spend your marketing dollars) to get potential customers in Danbury interested in working with you. So why do you neglect them when they actually pick up the phone to call you for more information?
Here are 3 advantages that will help you on every call, and can make a real difference in your business.
- Messages on hold are a unique form of “content marketing.” They play on your business phone system or VoIP System. You probably already invest in content marketing. It can include the ideas in your website, Blog Posts, Social Media, and even the ideas in your brochure, video, or catalog. Customers want to know the best reasons to invest in your products or services. On Hold recordings are the only form of content marketing that actually reaches your customers when they are actually focused on how you can help them: that’s when they’re hungry for information!
- What makes you different from your competition? You know. But do your customers? When they call you, you get a unique opportunity to educate them about the best reasons to work with you…or they may just shop for the lowest price.
- You’ve only got one chance to make a great first impression. Recording your main phone system greeting yourself, or asking your girlfriend to do it, or worse, asking the phone installer to record it, is a mistake. You’ll sound more professional with custom recorded greeting provided by a voiceover talent, and a marketing message on hold using the same voice. Do you really want your callers listening to that terrible music?
What do you want to accomplish?
What do you want to accomplish when a customer makes the effort to call you? Would it help if your callers knew more about your USP (Unique Selling Proposition)? About more of the products they should be ordering (think “Want Fries With That?”). Or would you like to simply reassure them that you’re the professional solution that they want?
(that’s so important for Medical offices, Lawyers, Contractors, Bankers and others, where there’s a lot on the line)
Is it tough to do?
It’s actually easy to do. That’s what our clients all say. Your dedicated Informer marketing partner will do it all: learn about your business, about your goals, about your customers. Then we’ll
- Develop a Strategy
- Write Your Script
- And work on it with you until it’s perfect. No matter how long it takes
- Finally, your broadcast quality recording will be formatted to work perfectly on your phones. We’ll even help get them loaded if you’d like.
You can hear samples of what our actual clients’ messages sound like by clicking here.
Got questions? Click here for answers to frequently asked questions.
Want to find out more?
To find out more, in Danbury and throughout Connecticut, call us at (203) 655-3920. Outside Connecticut call (800) 862-8896. Or email us by clicking here.
8 Year Stamford Chamber of Commerce Ambassador
3 Year Board Member: Darien Chamber