When you finally realize that you can get rid of the Comcast music in Connecticut that is the “default” setting on your new VoIP phone service, it’s a game changer. Instead of subjecting your customers and your best prospects to a monotonous loop of music, you can enhance your entire customer experience.
How would it work? Instead of forcing your callers to listen to sleepy classical music, they can get valuable information about your business and the best ways that you can help them. They can learn how you can help them, so they won’t have to look anywhere else.. It’s an opportunity that you don’t want to lose.
Comcast Music: it’s time to replace it.
Your phone rings for one reason: customers or prospects in Connecticut want to know if you can help them. And since we’re all impatient (isn’t everyone in Stamford and Greenwich?) we don’t want to wait. We want answers. Even if we have to wait to talk with the right person.
What can you do when you transform your hold time from boring to brilliant?
Inform and Educate
Custom messages can be tailored to the type of people you know are calling you. Are they mainly customers? Or prospects? Do you hear the same questions all the time (most of us do). So why not offer information in a non-obtrusive, non-pushy way. Talk about what makes your products or services superior. Talk about your USP. Tell stories about how you’ve helped other customers like them.
Enhance Your Customer Experience
When you provide relevant and useful information, your callers will listen and appreciate it. You show them that their time is valuable. Making them wait, listening to “elevator” music just doesn’t do it.
Sell More
Yes, you can sell more. Prospects call you to see if you can solve their needs…and buy from you. So share ideas about your best selling products, promote new packages, open the opportunity for add-on sales, and promote upcoming events.
Build your brand
The time before you connect with your prospect is a chance to enhance your brand, show what makes you unique, and reinforce your brand messaging.
Replace Comcast’s music on hold
Making the switch is a no-brainer: you can’t bore your customers into buying, but by giving them the right information, you can give them more reasons to work with you.
How do you do it?
Creating successful marketing messages is simple, but not easy. So why not book at Free 15 minute Discovery Session with a Certified Marketing Expert? Click here for more information, or simply call us to speak with a Marketing Pro. In Connecticut call (203) 655-3920. Nationwide call (800) 862-8896.
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