Got new Broadview phone service? Great. But after a while music on hold can be a bit…boring. Luckily, there’s a simple solution to he problem: replace your “Broadview music” with a custom message on hold. A message on hold does more than just bore your callers. It should give them information you want them to have, and that they’ll value. Broadview music was never intended to do that.
Broadview music takes over?
Recently a large charitable organization in Manhattan contacted us about their Informer Messages on hold. They wondered why their hold messages weren’t playing any more. The charity, headquartered in New York City, uses their Informer Messages on hold as an educational tool. Their custom-written message includes information about how the organization helps people with disabilities, their locations, and their goals. Their annual fundraising events always give their callers something to look forward to.
Broadview music replaced the hold messages?
So they were very surprised when their hold message at their downtown New York location disappeared and was replaced with Broadview music. Diagnosing the situation was simple: one question: has anyone been working on your phones recently? Of course! All the phones in their Manhattan offices had been replaced, so that they could switch to a cloud based phone system. That translated into savings on their phone bill that could be invested in their programs.
The Broadview music on hold function can do more
The Broadview music on hold function gives you the ability to use your own audio files. The only thing to remember is that Broadview systems use a special format: a mono 8k 8bit mu-law .wav file. The special format is actually the simple part. The secret is the strategy and the specific messages that will let you take the next step: delivering the right message to the right people at the right time. What will you replace your Broadview Music with? For a 15-minute strategy session, call: in New York call 212-355-6980, or nationwide call 800-862-9986.