Tourism Marketing

Tourism marketing is all about taking action to make sure that your destination attracts more of the travelers who might be interested in your destination.  Unless your tourism marketing investment works, you destination will suffer … Read more

Lose Dice

To Be Terrific You’ve Got To Be Specific

There’s a saying in marketing and advertising that “To Be Terrific You’ve Got to Be Specific.”  If you think about the advertisements that you’ve been attracted to, you’ll see that it’s true.  The more you … Read more