On Hold Message Scripts : How do you decide on what to say?

So you’re interested in messages on hold for your office.  How do you decide on the On Hold Message Scripts to use in them?  Don’t worry.  You’re not alone.

Over the years, we’ve worked with two different kinds of clients

  1. You’ve heard about the value of telephone hold messages, and that they will deliver your message to your customers and your best prospects.  So you want to try it for your business. But you don’t know where to start?  Should you talk about new products or “old faithful” ones?  Talk about your most popular ones or new introductions?  Should you try to increase sales?  Work on your reputation?  Or give helpful tips?
  2. Or do you have lots of ideas about your script?  Does everybody in your office want to contribute? (That’s great!) Maybe you have too many ideas!  Which will work best?  How do you choose the most important ones?  How do you put all those ideas into a script that will “hold on” to your callers, and be profitable?

On hold messages scripts are our specialty

There’s lots that goes into successful on hold marketing.  Ideas, strategy, script, the professional voiceover, the hold music, production, the on hold player, your phone system, and keeping your messages updated.  For over 30 years…from the time when technology first made it possible to play messages on hold on your telephone system…that’s what we’ve done.  But we’re best at the marketing strategy.  We think that it’s the most important part.

On hold message scripts should let you go where you want to go.

“If you don’t know where you want to go, any road will get you there.” (Lewis Carroll, in a quote from the Cheshire Cat in Alice though the Looking Glass).  The first step we take in developing your on hold recordings is to know “where you want to go.”  In other words, your goals.

When there are lots of ideas from different parts of your organization, it’s helpful to have someone who can juggle them all, and use them to create the perfect script.  Luckily, the best scripts are made up of several short messages.  Short works with today’s attention span, and short messages are more easily understood and retained.

Want to find the on hold message scripts that will help you most?

Then call us: we offer a free 15-minute Discovery Session to pinpoint the ideas you’ll want to use.  We’ll even talk with several people in your organization to hear different points of view.

The final result will be a message on hold that will help you sound more professional and accomplish more of your goals on every call.  So call us at 800-862-8896, or click here to set up your Informer Discovery Session today.