Today, more attorneys are realizing that to maintain their continued success, they need to focus on business development and marketing in order to obtain new clients. In fact, according to The Bellwether Report 2014: Brave New World, 75% of attorneys surveyed see attracting new business as a significant challenge for their firm. That’s why 51% of these same attorneys say marketing and business development is taking up an increasing amount of their time. On hold messages for attorneys are a simple business tool that law firms can use to market their services to potential clients that doesn’t take a lot of time that you could be using for case preparation.
On hold messages for attorneys are an opportunity
Typically, law firms attract new clients through their online presence – their website and social media accounts – or through referrals the prospective client has received from family and friends. Once the prospect has the attorney’s contact info, they will call to set up an initial consultation. Inevitability, as is the case in most busy law firms, this prospect will likely end up on hold waiting until they can be connected to the appropriate attorney. This hold time is the perfect opportunity to educate the prospect about your law firm through the use of on hold messages for attorneys.
On hold messages for attorneys accomplish your goals
To win over potential clients, your law firm’s custom on hold message can:
- Inform them about your practice specialties.
- Tell prospective clients about your experience, qualifications and affiliations and how that can help them.
- Talk about recent cases your firm has won.
- Educate them about attorney’s fees
Above all, you want on hold messages for attorneys that will help you build your firm’s professional, caring image to attract and retain clients.
Informer On Hold Messages for Attorneys do it for you
Informer Messages On Hold are custom marketing messages for attorneys that provide value to your clients while differentiating your firm from your competition. Don’t spend more time on your marketing than you need to. After all, attorneys are specialists in the law – not in creating marketing programs to build and maintain their client base. Let The Informer do that for you! Call 800-862-8896 to schedule a free 10-minute strategy session to learn how Informer on hold messages for attorneys can be your firm’s newest marketing tool.