Out of Sight is Out of Mind.
You’d be surprise how many companies have old, out-of-date messages on hold playing for their telephone callers to hear when they’re on hold. Their messages on hold are so old they’re talking about products and services that don’t exist any more. They’re based on information that’s so old that they’re irrelevant. Someone was in charge of them, but that person is long gone.
It’s a common messages on hold problem.
Nobody ever listens to their own messages on hold. So if the person who was in charge of keeping them updated doesn’t work there any more, who takes over? We’re all so busy that responsibilities like these fall through the cracks.
It’s a common messages on hold scam.
Your messages on hold are old. It’s probably filled with clichés. But you pay the bill for them every year. You signed a 5-year contract that you can’t even find. No one from your old supplier has called you in years. You probably don’t even know who the old supplier is! You’re not alone.
Then there are companies that offer messages on hold but not much service. “We have someone who’s helping us…sort of.” They’re happy to send you a bill for recording your messages on hold, but don’t help you come up with ideas, or develop the messages, or make the more effective. Probably because they don’t know how to do it.
We fix messages on hold problems.
Call us. We keep in touch with you on schedule that you approve, because it works with your business patterns, your sales and marketing goals, and your needs. We remind you first by email, and then we call you personally. We’re proactive, and ask “discovery questions” and make suggestions. We come up with ideas that will keep your Informer “Messages on hold” current, interesting, and profitable.
How? First we use the answers to our discovery questions to develop a strategy (your strategy is about what you want to accomplish: if you don’t know, your messages on hold can’t help you!). The script for your hold messages is custom written, reviewed, and then sent to you for your feedback. Only when you feel it’s perfect do we record. Then we start the process over again to keep your messages on hold current all year long.
Sound different from your problem? Let us solve it. Call me today. In New York call 212-355-6980, in Connecticut 203-655-3920, and nationwide call 800-862-8896.