Messages on hold in Massachusetts help businesses like yours

MassachusettsMessages on hold in Massachusetts are helping businesses like yours every day.  That’s because, whether we admit it or not, the statistics * show that business telephone callers are asked to “please hold” every day.  And these days, will office staff stretched, and consumers who ask more questions, it’s only increasing.

What do your callers think about being placed on hold?
I think you know.  They don’t like it.

So what can you do about it?  Why not make that time seem shorter…and less annoying…and more productive?  How?

Messages on hold in Massachusetts businesses do it every day.

Do you know about on hold messages for businesses?  They’re a marketing tool that replaces dead silence or Muzak with a telephone message that gives your caller information that they want, and that you want them to have.

The best advertising

The best on hold advertising is professionally written, just like your TV commercial or your website.  When you put a call on hold, you don’t want to make the problem worse.  You want to create the best “user experience” that will combine interesting, helpful information on hold recorded by a professional voice over with the best hold music…nothing that your caller will sing along with…just pleasant background music.

Effective messages

Every effective marketing tool starts with planning: what do you want to accomplish?  What is your customer interested in?  How can we help them better?

Every successful marketing campaign starts with this kind of planning…but it’s often overlooked when thinking about this kind of business advertising.  It’s just telephone messages, right?

Actually, it can be the first impression you make on a prospective customer.  And that’s important, because you only get on chance!

What do they sound like?

Every on hold message recording is different, or should be.  That’s because the script should be custom written, just for your company, because there is no other company just like yours.  It’s the way to ensure that callers understand what makes you unique and different from your competition, right away.

Insurance Agency

Lawn Doctor

College Hunks Hauling Junk Greeting

How do others in your industry use telemarketing messages?

Call The Informer for a free Discovery Session to find out.  We’ve worked with thousands of unique businesses in the past 30 years, so we know.  Call for a free consultation: in Boston call (781) 843-3733, or call us direct toll free at (800) 862-8896.  You can email us for information, or click here to hear actual Informer Messages.  From Westfield to Springfield to Boston, Informer Marketing Messages are working for businesses like yours to help them accomplish more on every phone call.  And they’re the least expensive way to sound more professional.

*Just in case you don’t know, Barilla is #1 Brand of Spaghetti in the USA.  Maybe we should have called it “The Spaghetti Strategy”?