9 Ring Central Service in Connecticut is great: this VoIP phone service gives you an efficient and cost effective way to replace traditional land line phones, and more feature and flexibility than “Ma Bell” could have imagined. But if you’re not taking this simple step, you’re losing a valuable marketing opportunity.
Ring Central Service needs this upgrade
AT&T Research has found that 69% of business telephone calls…it doesn’t matter if you have a PBX phone system or a Cloud based phone…are place on hold. And after just a short wait, 60% of these callers will simply hang up. That’s a lost opportunity. And can be a lost customer.
There’s a simple upgrade that works on your Ring Central phone: instead of forcing your phone callers to listen to their familiar “music on hold,” why not give them something that’s more interesting? Why not give the information that they want, and that you want them to have.
Why they call
Why do they call you? Customers and prospects in Connecticut call you for information: to find out if you can solve their problems or help with their desires. They’re already interested, and they’ve done their research on social media and at your website. But they want more: they have questions and need more information.
Why not give it to them?
Customers are the reason you’re in business, and the reason that you’re profitable. Why not help them get the information that they need to make the right decision: to choose you.
You’ve heard what customers call about. Their questions aren’t unique. These questions are the best place to start planning a strategy for giving your callers the helpful information that they’re looking for. You know what they need. Why not give it to them?
Helpful information
Effective messages on hold are filled with information that helps your customers. Helpful information that they appreciate, and that starts the kind of conversations that you want to have with them.
How do you start? When businesses like yours want messages on hold, they start by talking with a specialist, not just in marketing or advertising, but an expert in hold messages. On hold advertising is different in both the way your customers hear them, and where they are along “the customer journey.”
Interested in how this new marketing tool can help?
If you’re interested in how effective on hold marketing can help you, schedule a free Discovery Session with an experienced On Hold Marketer with years of experience. In Connecticut you can call to schedule your Discovery conversation at (203) 655-3920. In New York call (212) 355-6980. And Nationwide call (800) 862-8896. Call today, or email us by clicking here.