Marketing on hold for dermatologists is the proven way to deliver the right message to the right people at the right time. Unlike other marketing…print ads, radio, websites, even AdWords and Pay Per Click, your telephone callers aren’t just “shopping around.” They’re either current patients or they’re high potential patients who’ve done their research and they’re calling your practice. That’s the time when they’re looking for your help.
Marketing on hold for Dermatologists gives it to them
Today’s busy medical office can often be overwhelmed by phone calls. Your front desk can usually handle it, but sometimes the calls come in too rapidly, and callers must wait “in the queue” or on hold. That’s a critical time: to “hold on” to your callers, and book a consult.
What do your callers hear while they’re waiting on hold? If they’re sitting in dead silence, or listening to music, they can get bored or frustrated. They’ve probably Googled you, and have the names of other dermatology practices right at their fingertips. You’ve got an opportunity to build their interest, or to lose them to a competing practice.
Hold on to callers with marketing on hold for dermatologists
Why not take the time that your patients spend on hold, and turn it into an interesting and helpful experience? Your callers are already focused on their skin and their health, so why not give them interesting information and helpful ideas that they’ll appreciate? At the same time, you can educate them about how you can help them best: most of your patients only know about one or two of ways you treat your patients. There never seems to the time or opportunity to tell them about more of your specialties. You can turn wasted “hold” time into a valuable and interesting experience, with custom written Informer Messages on hold.
Informer Messages are written just for you and your practice. They focus on your patients’ greatest needs, and how you can help them. They give your callers more reasons to rely on you for the overall health.
You investment in marketing to “make your phone ring” and book more consults. Make sure that investment pays off, by booking more appointments with more new patients, and helping your long time patients in new ways. With Informer Messages, the marketing on hold for dermatologists. For a free 15-minute consult about how they can work for you, call (800) 862-8896 today.