Unless you know where you want to go, you’ll never get there. That’s what strategy is all about. Looking at where you are, where you want to be ,and all the challenges to getting there. For your messages on hold, strategy means understanding your potential customers and what they want. What do they need? What are their problems? What’s most important to them? These are their “hot buttons.” Most marketing is filled with clichés that mean nothing, and accomplish nothing. Marketing strategy has the job of getting your prospect’s attention, educate them about how to make the buying decision, and show them how you have the answers they need.
On Hold Script Strategy
That’s what Informer Messages do. We’re unique. We’re the only ones who use the proven marketing strategy equation that actually helps your prospect make the right buying decision: buying from you. That’s what makes your script effective. Use it and you’ll sell more, and gain more loyal customers. What’s your strategy to get results?
Free Strategy Session
Not sure about the strategy that will work for you? Let us do it for you. We offer a Free 15-minute strategy session to talk about your goals, your opportunities, and customers. Then, every time we update your on hold script, we review and update your strategy. That guarantees that your Informer Messages on hold achieve more for you on every call
You’ll get the best results when we write your script. You know your business. We know how to write an on hold script that works. Your script will be written to help your callers and achieve your goals. Short messages work best (because attention spans are so short). They also allow us to give a wide variety of ideas and increase your “odds of success.” We’ll work with you to continue to improve your script until you approve it as perfect: it doesn’t matter how many drafts. But most of our clients are surprised at how close we get on the first draft.
Some of our clients even send us a script. We’re happy to review it with them, and make suggestions that will make it work better.